A flexible studio for visual directions

Create images from prompts and references

Begin with a written brief, add reference images when the chosen setup supports them, and shape the result with the available format and generation controls. Use one workspace to explore product campaigns, editorial stories, illustrations, and early concepts without exposing the production interface on this page.

Four independently generated directions show the range of the workspace: commercial product photography, an editorial portrait, narrative illustration, and an architectural concept.
Four independently generated directions show the range of the workspace: commercial product photography, an editorial portrait, narrative illustration, and an architectural concept.

Visual examples

One brief can lead to more than one kind of image

A useful image generator should support the job in front of you, not push every idea toward the same glossy style. These examples cover commercial, editorial, illustrated, and reference-led work.

Build a product campaign direction — Describe the object, material, surface, palette, light, and intended placement to move beyond a generic studio render.

Build a product campaign direction

Describe the object, material, surface, palette, light, and intended placement to move beyond a generic studio render.

Explore a narrative illustration — Define the scene, visual medium, color system, and emotional beat for artwork that supports an article, pitch, or story.

Explore a narrative illustration

Define the scene, visual medium, color system, and emotional beat for artwork that supports an article, pitch, or story.

Create an editorial brand story — Direct the person, action, setting, camera distance, and mood so the image communicates a real story rather than a posed stock photo.

Create an editorial brand story

Direct the person, action, setting, camera distance, and mood so the image communicates a real story rather than a posed stock photo.

Keep one subject recognizable — When reference input is available, compare shape, proportion, materials, and identifying details across each new setting.

Keep one subject recognizable

When reference input is available, compare shape, proportion, materials, and identifying details across each new setting.

Examples show creative directions rather than guaranteed results. Available inputs, controls, output count, credit cost, and fidelity vary by generation setup. Review details and usage rights before publishing.

Practical workflow

Write the brief before choosing the settings

The strongest starting point is a clear purpose and a short list of visual decisions—not a wall of disconnected adjectives.

  1. 01

    Name the use and main subject

    Start with where the image will appear, what must be visible, and what the viewer should notice first.

  2. 02

    Add scene, composition, and references

    Describe environment, framing, light, palette, and medium. Add only references you have the right to use and only where the selected setup supports them.

  3. 03

    Choose format, generate, and compare

    Select the ratio and available controls for the job, then judge each result against the brief before refining one variable at a time.

AI image generator questions

Inputs, review steps, and publishing considerations for this guided workflow.





Source asset ready

Turn one clear brief into a visual direction

Open the studio, choose the image setup that fits the job, and start with one focused prompt or reference.

Open the image studio

Open the focused App workspace